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Vikram Solar Partners with KKR to Power Indian Homes: 'Every Six' Initiative Drives a Greener Future
Partnership Overview: Vikram Solar has partnered with IPL team Kolkata Knight Riders (KKR) to promote clean energy and sustainability.
Solar Initiative: For every six hit by a KKR player during the season, Vikram Solar will install solar panels in a selected home across India.
Beneficiary Selection: Winners for solar panel installations are chosen through contests hosted on Vikram Solar’s social media channels.
Tree Plantation Drive: At Vikram Solar’s Falta facility, 24 children, called "Sunshine Ambassadors," planted trees dedicated to KKR players.
Digital Engagement: Each KKR player received a certificate with a QR code that allows them to track the growth of their dedicated tree.
Social Impact: The initiative combines sports and corporate social responsibility to raise awareness and drive real action for environmental sustainability.
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