03 Jun 2026
Mohan Meakin – Hidden Value in a 150-Year-Old Consumer Franchise Company Overview:Established in 1855One of India’s oldest liquor companies, headquartered at Solan Brewery, Himachal Pradesh.With a 150+ year legacy, Mohan Meakin has a strong brand presence in India’s alcoholic beverages industry, supported by a diversified portfolioExports to 14 countries including UAE, Qatar, Russia, Singapore, Malaysia, Germany, USA, Canada, Australia, and others, indicating a modest global presence.Key Brands: Old Monk Rum, Golden Eagle Beer, Solan No.1 Whisky and Lion Beer Diversified Business:Exports to 14 countriesPortfolio of 60+ products across rum, whisky, beer, gin, vodka, brandy, and RTD beveragesProduct Overview: More than 60+CategoryKey BrandsBeerOld Monk 10000 Super Beer, Old Monk The Original Premium Strong Beer, Golden Eagle Lager Beer, Meakin 10000 Beer, IQ Wheat BeerRumThe iconic Old Monk brand (rated as the largest-selling dark rum brand globally per multiple publications) — including Old Monk XXX, Old Monk White Rum, Old Monk The Legend, Old Monk Gold Reserve, Old Monk Coffee XO, Old Monk Mango & Chilli, Old Monk Spiced, Old Monk Fire Cinnamon, Old Monk Apple Rum, Old Monk Orange Rum, Old Monk AmberWhiskySolan No-One Black, RIPS Royal Superior Blended Grain Whisky, Golden Oak Barrel Aged Blended Whisky, and the premium Solan Gold Indian Single Malt WhiskyGinJamun The Himalayan Juniper Dry Gin (launched in 12 states), I.Q. London Dry Gin, IQ Cucumber London Dry Gin, IQ Pink GinBrandyNautilus Premium Blended XO BrandyVodkaKnight Rider PremiumRTD (Ready to Drink)In 4 different flavoursNon-alcoholic productsFruit Juices, Cornflakes, Wheat Porridge, Vinegars, other cerealsBusiness Segments:The company operates across three key revenue streams:Manufacture and sale of alcoholic beverages (Core Revenue stream)Includes beer and Indian Made Foreign Spirits (IMFS) such as rum, whisky, brandy, vodka, gin, and Ready-to-Drink beveragesRoyalty and technical know-how incomeThrough licensing of bottling and manufacturing rights across IndiaManufacture and sale of non-alcoholic productsIncludes juices, cornflakes, wheat porridge, vinegar, and cerealsManufacturing Locations:The company owns and operates plants at:Solan Brewery, Himachal Pradesh — Brewery (beer) + IMFL bottling plantKasauli Distillery, Himachal Pradesh — Produces malt spirit and sugarcane spiritMohangram, Bhankarpur, Punjab — IMFL bottling plantMohan Nagar, Ghaziabad, U.P. — Brewery, Distillery, Breakfast Foods, Fruit ProductsLucknow, U.P. — Distillery (currently suspended)In addition, MML has collaboration/bottling/royalty arrangements with third-party breweries and distilleries across multiple Indian states to work around state-level import restrictions — a common industry practice.Shareholding Pattern:CategoryNo. of Shares HeldPromoters Holding5769842Insurance Companies718758Others2019879Total8508479 Hidden Asset Value:Owns 100+ acres of land at Mohan Nagar, Ghaziabad. Land continues to be carried at historical cost despite significant appreciation over the yearsFinancial Performance Overview:ParticularsFY23FY24FY25FY26Revenue from Operations1771193021512302YoY Growth %-9%11%7%Other Income7121531Total Income1778194221662333EBITDA96123149219EBITDA Margin %5%6%7%9%Profit After Tax6585103155PAT Margin%4%4%5%7%- Revenue Growth: Revenue grew from INR 1771cr to INR 2302cr, implying a ~9.1% CAGR (FY23–FY26), indicating steady top-line expansion. - Profitability Improvement: PAT increased from INR 65cr to INR 155cr, translating to a ~33.6% CAGR, with margins expanding from 4% to 7%. - Earnings Growth: EPS rose from 80.4 to 184.2 reflecting a strong ~ 31.9% CAGR, enhancing shareholder returns.Competitive AnalysisCompanyMohan MeakinUnited SpiritsRadico KhaitanGlobus SpiritsAllied Blenders & DistillersTilaknagarStatusUNLISTEDLISTEDLISTEDLISTEDLISTEDLISTEDMarket Cap2,127 Cr92,325 Cr47, 335 Cr2,516 Cr15,61510,792Price Per share250012543487866558437Price to Earnings13.75075.627.467.942.7Note: 2500 price for Mohan Meakin is a private market price and should be considered indicative, as unlisted share prices can be volatileListed Market prices taken as on 1st June 2026Scenario AnalysisScenario AnalysisPrice to Earnings MultipleImplied Market Cap Implied Share Price25x~3,919 Cr~4,60530x~4,703 Cr~5,52640x~6,270 Cr~7,36850x~7,838 Cr~9,210 Investment RationaleIconic Brand Portfolio: Owner of the legendary Old Monk brand with strong consumer recall and a 150+ year operating legacy.Strong Earnings Growth: PAT has grown significantly faster than revenue, driven by margin expansion and operating leverageHidden Asset Value: Owns ~100+ acres of legacy land carried at historical cost, with current market value likely substantially higher.Debt-Light Balance Sheet: Minimal debt and consistent profitability provide financial stability and downside protection.Valuation Discount: Mohan Meakin trades at ~13.7x P/E versus peers such as Globus Spirits (27.4x), Tilaknagar Industries (42.7x), United Spirits (50.6x), and Radico Khaitan (76.7x), despite a profitable business generating ₹155 Cr PAT and owning valuable legacy assets.